MANI MEDICAL

1. 01

   Key facts

   Project title

   Soft relaunch MANI MEDICAL

   Project type

   Relaunch with product platform, OEM customer area and events area

   Languages

   DE, EN

   Industry

   Dental materials and dental medical devices · MANI MEDICAL GERMANY GmbH, part of MANI Inc. (Japan)

   Client since

   2022

   Period

   since 04/2022, ongoing
2. 02

   Starting point

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   The existing system no longer covered product information and service processes.

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   Regulated information on medical devices had to be centrally available.

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   The EU requirements for supplying instructions for use digitally were not implemented.

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   Sales, service and partners had to piece product documents together one by one.

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   Precision and “Made in Germany” were present in manufacturing but hardly online.
3. 03

   Solution

   The platform brings the product portfolio, regulatory documentation and brand presence together in one place. Dentists, specialist retail and international sales partners find product information, technical documents and EU-compliant instructions for use through the same entry point, the package inserts also directly via the QR code on the packaging. A password-protected customer area separates the OEM business from the MANI brand products and strengthens the brand itself.

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   Information architecture for dentists, retail and sales partners

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   Product portfolio with routes to documents and regulatory content

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   Digital package inserts: EU-compliant via link and QR code

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   Protected OEM customer area with its own login

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   Events area with forms and sample ordering

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   WordPress with modular content elements for DE and EN
4. 04

   Outcome & value

   Package inserts

   EU-compliant instructions for use are available via the QR code on the pack.

   OEM separated

   The white-label business sits in the protected area, the brand in the open site.

   Customer account

   Customers maintain their own data and access. MANI MEDICAL administers less by hand.

   Documents central

   Product information sits centrally instead of being sent out one by one from sales.

   Made in Germany

   German development and manufacturing are shown in the site, not just in the data sheet.

   Since 2022

   The platform runs in production and is developed further on an ongoing basis.

„

With MOKOM 01 we delivered our new website successfully, both technically and in terms of design. The new brand presence for our products from Germany and Japan is now shown in a modern, professional way. We were particularly impressed by the tailored features: the OEM customer area, the digital management of our package inserts including QR code integration, and the well-considered user guidance. That lets us provide information on our medical devices more efficiently, more transparently and in line with regulations — and simplifies our internal processes for the long term.